Clarity
We believe clear communication is as important as good code.
Software Couch
Software Couch is a founder-led software engineering consultancy established in South Africa in 2020.
Our mission began with a simple goal: to connect top-tier South African engineering talent with companies that need scalable, high-quality software solutions.
We build and maintain production-grade systems for startups, scale-ups, and enterprise organisations. Our work spans web platforms, cloud-native systems, DevOps tooling, and complex distributed architectures. We focus on communication, maintainability, and long-term scalability.
Values
We have clear, friendly, non-technical conversations while delivering deeply technical work.
Quality
We prioritise maintainability, scalability, and long-term outcomes over shortcuts.
Ownership, Continuous Learning, Partnership
We treat client systems as if they were our own. We stay current with technology so clients benefit from modern, proven approaches. We work with clients, not just for them.
About the Founder
Software Couch was founded by Jason Truter, a senior software engineer and technical leader with over 15 years of experience building and scaling production systems.
Jason has held senior engineering and leadership roles at BMW Group and British Telecoms, working across backend systems, cloud platforms, DevOps tooling, and distributed architectures.
Jason wrote about leading platform automation and DevOps initiatives at BET Software in Our Journey Toward a Unified Developer Experience.
He bridges technical complexity and business clarity, ensuring systems are built to last.